本教材共分为12个单元,即外贸英语函电简介、建立业务关系、询盘、报盘、还盘、接受和确认、支付方式、审核信用证、包装和运输、保险、订单及合同、投诉与索赔。本教材以外贸工作过程为导向,引用大量外贸往来函电真实案例,力求创设真实的外贸工作情景。本教材准确把握了高等职业教育教学特点,注重知识的实用性、适应性和针对性,学生学完后既能具备一定的理论知识,又能有较强的操作能力。本教材每个单元分为核心知识、案例、单词、注释、讨论、练习、小提示和答案等部分,环环紧扣,便于学生对所学知识进行操练和巩固。
前言
Unit 1 Introduction of Business Letters
Case One
Case Two
Case Three
Case Four
Case Five
Unit 2 Establishment of Business Relations.
Case One
Case Two
Unit 3 Eoqniry & Reply
Case One
Case Two
Unit 4 Firm Offer & Non-firm Offer
Case One
Case Two
Unit 5 Counter Offer
Case One
Case Two
Case Three
Case Four
Unit 6 COnfirmation & Acceptance
Case One
Case Two
Case Three
Case Four
Case Five
Unit 7 Terms of Payment.
Case One
Case Two
Case Three
Case Four
Case Five
Case Six
Unit 8 Examination of Letter of Credit
Case One
Case Two
Case Three
Case Four
Unit 9 Packing & Shipment
Case One
Case Two
Case Three
Case Four
Unit 10 Insurance
Case One
Case Two
Case Three
Case Four
Unit 11 Orders & Contracts
Case One
Case Two
Unit 12 Complaints & Claims
Case One
Case Two
Case Three
Case Four
Case Five
Keys to Exerclses
Keys to Unit 1
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附录
参考文献
装 帧:平装
页 数:163
开 本:16开
纸 张:胶版纸